EVIE'S BRINERY | identity & label design
Working with the lovely Evie to brand her new line of naturally fermented, Alaska grown vegetables was a dream come true for this foodie. The Evie's Brinery identity is designed to reflect the pure, handcrafted quality of the products. The color palette is inspired by the rich hues of the fermented vegetables, and is implemented to create a flexible and easily expanded way of differentiating each product. As a cost saving measure, the labels are designed to be produced by Evie in-house using off-the-shelf labels, but their clean, distilled design still commands attention on store shelves.